|OnSmart Network, Inc. Partners With LinkShare To Develop Affiliate Program
June 16, 2004
OnSmart Network, Inc. Positions Affiliate Program to Drive
New Customer Acquisition and Increased Online Sales
New York, NY - June 16, 2004 - OnSmart Network, Inc., leading high-speed Internet hosting provider, today announced its selection of LinkShare Corporation, for development and management of its online affiliate marketing program. Based in New York, NY, OnSmart Network delivers a smarter approach to affordable, reliable hosting. With a personalized, hands-on approach, OnSmart Network's ISPs and managed hosting services deliver solid technology, outstanding customer service and innovative web technology solutions for an evolving world. LinkShare marketing services allow OnSmart Network to reward and thank loyal customers and affiliates.
LinkShare, a worldwide leader in performance-based marketing programs for companies doing business on the Web, will enable OnSmart Network to create thousands of strategic online partnerships and extend its reach to consumers. By providing exclusive tools and technology necessary to structure flexible, performance-based partnerships, LinkShare will help OnSmart Network cost-effectively acquire new customers and generate additional revenue. OnSmart Network selected LinkShare not only for the size and quality of its network, but also for its unique sales approach to affiliate marketing that includes exclusive sales channel management tools and expert account management services that have been consistently proven to meet and exceed the goals of their clients.
OnSmart Network provides trusted Windows and Linux hosting services to businesses nationwide. Affiliates receive 80 percent of each referred sign-up earning more than $30 and averaging $72 for annual subscriptions. "We're proud to offer affiliate and customer rewards and to expand our merchant reach," states Jacky Yung, CEO. "Teaming with Linkshare supports our mission to deliver the highest customer satisfaction to our growing affiliate customers."
"We're excited OnSmart Network has chosen LinkShare as its partner in developing a world-class affiliate marketing program," said Heidi Messer, President and COO of LinkShare. "Through this alliance, OnSmart Network will be able to leverage our established base of over 500 other merchants and one million affiliates in the LinkShare Network as well as our industry-leading merchandising and tracking tools, to meet their growth plans."
How LinkShare Affiliate Programs Work
An "affiliate" is sales partner who promotes a "merchant" in exchange for a commission on leads or sales paid by the merchant. Affiliates act as a "virtual sales force?" for merchants, and LinkShare is the trusted third party that brings the parties together. LinkShare tracks and reports on every ad or placement, and provides proprietary services and tools to help merchants optimize their performance. Merchants pay affiliates only when a commissionable action occurs-such as a sale or customer lead. Merchants acquire new customers cost-effectively, and affiliates efficiently monetize their site traffic.
About OnSmart Network, Inc.
OnSmart Network, Inc., based in New York, NY, offers greater customer insight into each web development project. OnSmart Network provides the support and reliability of major server capacity without the headache of infrastructure management. OnSmart Network meets the needs of both experienced and inexperienced businesses by delivering outstanding customer service with a smarter hosting approach. OnSmart Network assures your site is secure and available 24 hours a day, 7 days a week delivering an industry-leading 99.9% uptime guarantee. For more information, visit www.onsmart.net.
About LinkShare Corporation
LinkShare (www.linkshare.com) provides an online marketplace where businesses can build pay-for-performance relationships that minimize customer acquisition costs, and maximize the revenue-generating potential of their websites. By participating in The LinkShare Network?, B2B LinkShareSM, LinkShare JapanSM and LinkShare UKSM affiliate marketing networks, online "merchants" desiring additional sales, registrations, or activity are able to forge alliances with hundreds of thousands of "affiliates" seeking to monetize their traffic. These affiliate relationships provide merchants with cost effective customer acquisition and additional sales. LinkShare's merchants include OfficeMax, J.C. Penney, 1-800-Flowers.com, AT&T, American Express, Avon Products and Dell Computer. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Denver, and Chicago.
As the worldwide leader in pay-for-performance affiliate marketing programs for companies doing business on the Web, LinkShare is proud to receive financial, operational and strategic support from Mitsui & Co., Ltd. (NASDAQ: MITSY), Mitsui & Co. (U.S.A), Inc., and Internet Capital Group (NASDAQ: ICGE).